Professional market research

We have been researching the market professionally for more than 12 years. Our speciality is quantitative research, purchase behavior analysis, segmentation analysis and customer journey mapping, but our analysts have experience in really different areas and our system has collected more than 70 million responses.

We proudly do constantly:

• CAWI quantitative surveys
• market trends monitoring
• online deep interviews with consumers and professionals
• online tests of products and services
• online diaries on purchases and shopping process
• price analysis
• consumers shopping paths

For our research projects we cooperate with internet users on a panel. We have numerous contact databases of companies operating on the Polish market and key e-commerce and brand managers.

We ensure that our data is always as representative as possible. For surveys on internet users, we use normalisation according to demographic metrics. For companies, we use normalisation by employment and income, and for cyclical surveys on our client bases, a structure specific to the first wave. We take care of all these statistical details for you, so that you can be sure of the accuracy of the results you are looking at.